Consumer insights on steroids

Imagine if you could record your life… that is the idea behind a lot of new technologies and wearable devices. Every parent who has used Google Glass love that they can take pictures of their kids every moment, creating price less memories.

With a much more complicated toolkit, that is what Deb Roy and his family have done over several years. This gave birth to an incredible set of data and later to BlueFin, the technology behind the new Twitter TV Ad Targeting solutions.

WELL WORTH watching!

Marie Sornin